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The New Rules of Retail: Competing in the World's Toughest Marketplace
The New Rules of Retail Competing in the World's Toughest Marketplace
Author: Robin Lewis, Michael Dart
The retail world is undergoing a fundamental transformation.  Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation.  The impact of these changes is so profound that 50 percent of today's retaile...  more »
ISBN-13: 9780230105720
ISBN-10: 0230105726
Publication Date: 12/7/2010
Pages: 256
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Publisher: Palgrave Macmillan
Book Type: Hardcover
Members Wishing: 1
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