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Actionable Gamification - Beyond Points, Badges, and Leaderboards
Actionable Gamification Beyond Points Badges and Leaderboards
Author: Yu-kai Chou
The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases busines...  more »
ISBN-13: 9781511744041
ISBN-10: 1511744049
Publication Date: 5/13/2015
Pages: 499
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Publisher: Octalysis Media
Book Type: Paperback
Members Wishing: 3
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