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Search -
The Age Curve: How to Profit from the Demographic Storm
The Age Curve How to Profit from the Demographic Storm
Author:
For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor--the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change. Each pr... more »
Author:
For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor--the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change. Each pr... more »
ISBN-13: 9780814401811
ISBN-10: 0814401813
Publication Date: 7/3/2008
Pages: 288
Rating: ?
ISBN-10: 0814401813
Publication Date: 7/3/2008
Pages: 288
Rating: ?
0 stars, based on 0 rating
Genres:
- Business & Money >> Management & Leadership >> Planning & Forecasting
- Business & Money >> Management & Leadership >> Systems & Planning
- Business & Money >> Marketing & Sales >> Consumer Behavior
- Business & Money >> Marketing & Sales >> Marketing
- Nonfiction >> Social Sciences >> Demography
