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Breakthrough Advertising
Breakthrough Advertising
The greatest book ever written on direct marketing and advertising has just been re-published by Boardroom Inc., the direct mail publishing giant whose famous ads start out What never to eat on an airplane... Boardroom last published this sought-after, how-to classic in 1984. Why a new edition? Martin Edelston, Boardrooms CEO, says The book was ... more »
The greatest book ever written on direct marketing and advertising has just been re-published by Boardroom Inc., the direct mail publishing giant whose famous ads start out What never to eat on an airplane... Boardroom last published this sought-after, how-to classic in 1984. Why a new edition? Martin Edelston, Boardrooms CEO, says The book was ... more »
ISBN-13: 9780887232985
ISBN-10: 0887232981
Publication Date: 2004
Rating: ?
ISBN-10: 0887232981
Publication Date: 2004
Rating: ?
0 stars, based on 0 rating
