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The Catalyst: How to Change Anyone's Mind
The Catalyst How to Change Anyone's Mind
Author:
Getting people to change their mind often seems tough, if not impossible. Could there be a better way? Jonah Berger identifies five key barriers to change and shows how to mitigate them. This books is designed for anyone who wants to catalyze change.
Author:
Getting people to change their mind often seems tough, if not impossible. Could there be a better way? Jonah Berger identifies five key barriers to change and shows how to mitigate them. This books is designed for anyone who wants to catalyze change.
ISBN: 511342
Rating: ?
Rating: ?
0 stars, based on 0 rating
Publisher: Simon & Schuster
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 2
Reviews: Write a Review
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 2
Reviews: Write a Review
Genres:
