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The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado
The Chasm Companion A Fieldbook to Crossing the Chasm and Inside the Tornado
Author: Paul Wiefels
In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation programs. This step-by-st...  more »
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ISBN-13: 9780066620558
ISBN-10: 0066620554
Publication Date: 8/15/2002
Pages: 352
Rating:
  • Currently 3.8/5 Stars.
 2

3.8 stars, based on 2 ratings
Publisher: HarperBusiness
Book Type: Paperback
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marciamarcia avatar reviewed The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado on + 270 more book reviews
A fabulous book to accompany Geoffrey Moore's Crossing the Chasm. Even if you haven't read the original, this book offers the tools and information to help any organization become more successful.


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