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DUH! Lessons in Employee Motivation that Every Business Should Learn: from the World's Best (and Worst) Airlines
DUH Lessons in Employee Motivation that Every Business Should Learn from the World's Best Airlines - and Worst Author:David C. Forward Using examples taken mostly from the airline industry (although the lessons apply to ANY business), this book shows the importance of having a highly motivated workforce, HOW to create one, and how employees who are happy at work directly impact customer service and profits.