Dictionary of Bullshit Author:Nick Webb This dictionary pins down the deceptive and meaningless words and phrases that have increasingly saturated our lexicon, defining bullshit from the many areas where it flourishes--politics, self-help, business, marketing, the media, statistics and science.because you deserve it... (copy line) This has many variants. You know you don't need this t... more »hing, and therefore you feel guilty about wanting it. The advertiser is giving you permission to have it. Damn it, you're wonderful and are entitled to a treat. It is a brilliant line.I am glad you asked me that... (catchphrase in interviews) Because it gives me an opportunity to come out with my rehearsed spiel regardless of the question. If the right question is not asked, the politician being interviewed will say, "Yes, but the important thing to understand is..." And then segue back into his sub-routine.Kafkaesque (criticism/arts) Bleak, probably unintelligible, best avoided...Even more commercially damaging than "sensitive." The Dictionary of Bullshit follows in the tradition of Harry G. Frankfurt's serious dissertation On Bullshit and in the style of irreverent linguistic views like Oxymoronica and Eats, Shoots and Leaves.« less