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Enchantment: The Art of Changing Hearts, Minds, and Actions
Enchantment The Art of Changing Hearts Minds and Actions
Author: Guy Kawasaki
Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It con­verts hostility into civility and civility into affinity. It changes skeptics and cynics into believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a...  more »
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ISBN-13: 9781591845836
ISBN-10: 1591845831
Publication Date: 12/24/2012
Pages: 240
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Publisher: Portfolio Trade
Book Type: Paperback
Members Wishing: 3
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