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Hooked: How to Build Habit-Forming Products
Hooked How to Build HabitForming Products
Author: Nir Eyal
How do successful companies create products people can?t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?Nir Eyal answers these questions (and many more) by explaining the ?Hook Model??a four steps p...  more »
Audio Books swap for two (2) credits.
ISBN-13: 9781501214622
ISBN-10: 1501214624
Publication Date: 11/4/2014
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Publisher: Brilliance Audio
Book Type: Audio CD
Other Versions: Paperback, Hardcover
Members Wishing: 1
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