How to Close Every Sale Author:Joe Girard, Robert L. Shook, Robert Casemore First published in 1989 by Warner, HOW TO CLOSE EVERY SALE is back with timeless sales advice. Teaching readers how to overcome objections and how to close even the most difficult sale, here are the inside tips, the philosophies, the fundamental principles, and the crucial fine points many salespeople overlook. Joe Girard explains how to make a... more » prospect feel obligated to buy the product. He discusses how to recognize the right times for subtle high-pressure tactics and how to go double or nothing-and close that sale now or never! Whether it's casual browsers or professional buyers, the world's greatest salesperson will show readers how to turn every prospect into a closed sale, double-even triple-their income, and become the number-one salesperson in their field.« less