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How Your Small Local Business Can Get More Customers On The Internet
How Your Small Local Business Can Get More Customers On The Internet Author:Merrill R. Clark If you own or manage a small business, wouldn't you want to take advantage of the Internet to ring up sales that your competitors are taking away from you right this minute? There are over 27 million small businesses in the United States that predominantly serve local markets. Businesses like builders, retailers, landscapers, restaurants, and sm... more »all manufacturers. Although many have a website, few are able to profit from them. And the businesses that currently don't have a web presence... let's just say...they sure aren't getting found online. There's no question about it. There are plenty of good books about promoting local businesses, and there are many others describing online marketing in general. But there are few books that show small business owners and professionals how to strategically use the Internet to build their local businesses. How Your Small Local Business Can Find More Customers on the Internet provides specific, actionable steps small business owners can take to use the Internet to increase their local sales and profitability. None of the techniques I discuss are rocket science, nor do I delve into the real technical details of online marketing. Instead, my goal is to show you in easy-to-understand language, the numerous online marketing tactics you might not even know exist. So whether you're a jeweler, lawyer, small retail store owner, restaurant owner, an insurance broker, a CPA, or any other local B2B or B2C business, you'll discover some useful online marketing tips and techniques in this book. Here's to you successfully promoting your local business on the Internet!« less