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Inbound Commerce - How to Sell Better than Amazon
Inbound Commerce How to Sell Better than Amazon
Author: Sam Mallikarjunan, Mike Ewing
'How To Sell Better Than Amazon' explores the eCommerce applications of inbound marketing, a methodology of marketing that focuses on using content and engagement to create marketing that people love - and therefore want to receive. This book focuses on how to avoid a price war by focusing on the research phases of the consumer buying cycle, and...  more »
ISBN-13: 9780741481481
ISBN-10: 0741481480
Publication Date: 12/21/2012
Pages: 244
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Publisher: Infinity Publishing
Book Type: Paperback
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