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Jackpot! Harrah's Winning Secrets for Customer Loyalty
Jackpot Harrah's Winning Secrets for Customer Loyalty
Author: Robert L. Shook
The inside story of the gaming company that hit the jackpot playing by its own rules — Robert L. Shook, a New York Times bestselling author, delves into the business behind one of the world's foremost gaming and entertainment companies, Harrah's. Since Bill Harrah took over a small card game business in 1937, Harrah's has become a top casino, dom...  more »
ISBN-13: 9780471263234
ISBN-10: 0471263230
Publication Date: 12/23/2002
Pages: 352
Rating:
  • Currently 2.8/5 Stars.
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2.8 stars, based on 3 ratings
Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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