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Public Relations and the Social Web: How to Use Social Media and Web 2.0 in Communications
Public Relations and the Social Web How to Use Social Media and Web 20 in Communications
Author: Rob Brown
Social media are becoming part of the fabric of our lives, and their effect on public relations is the single biggest topic of conversation in the PR industry. Rob Brown explores the way the internet is changing the field of communications and looks at the implications for a range of fields, from entertainment to politics. It examines emerging ...  more »
ISBN-13: 9780749455071
ISBN-10: 0749455071
Publication Date: 5/28/2009
Pages: 208
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Publisher: Kogan Page
Book Type: Hardcover
Members Wishing: 1
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