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Relationship Marketing : New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever
Relationship Marketing New Strategies Techniques and Technologies to Win the Customers You Want and Keep Them Forever
Author: Ian H. Gordon
RELATIONSHIP MARKETING New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever "This is, by far, the best book among a growing number of books on relationship marketing. It is intellectually stimulating and, at the same time, highly practical. Each chapter is both comprehensive ...  more »
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ISBN-13: 9780471641735
ISBN-10: 0471641731
Publication Date: 6/23/1998
Pages: 336
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Publisher: John Wiley Sons
Book Type: Hardcover
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reviewed Relationship Marketing : New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever on + 3 more book reviews
This is a hardcover book missing the external jacket. The book itself is in perfect condition.


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