Secrets of Closing the Sale Author:Zig Ziglar Whether presenting a product or principle, service or idea, we all engage in sales. Zig Ziglar presents winning techniques for getting a positive response and establishing dynamic relationships. Readers discover how to: project warmth, enthusiasm, and integrity; effectively use 100 creative closes; increase productivity and professionalism; over... more »come the five basic reasons people will not buy; deal respectfully with challenging prospects.« less