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Star Brands: A Brand Manager's Guide to Build, Manage & Market Brands
Star Brands A Brand Manager's Guide to Build Manage Market Brands
Author: Carolina Rogoll
For anyone who wants to learn the fundamentals of branding in an approachable way without poring over dense text or hiring an expensive consultant, Star Brands presents a unique model that offers structured guidance and professional tips for building, managing, and marketing any brand. Created by savvy brand manager Carolina Rogoll, the star bra...  more »
ISBN-13: 9781621534631
ISBN-10: 1621534634
Publication Date: 5/5/2015
Pages: 256
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Publisher: Allworth Press
Book Type: Paperback
Members Wishing: 0
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