Helpful Score: 30
The first half of the book is very good, but gets bogged down quickly. I found the information on many of the pychological experiments fascinating, although I didn't always see the relevance to his premise. The biggest problem for me was that, as he did in his book "Blink," he makes his point ... then belabors it. I'd rather there have been less details on more examples rather than such extreme details on a few. His chapter on Sesame Street and Blues Clues, for example, went on far too long.
Still, an interesting read...
Still, an interesting read...
Helpful Score: 19
Just a bit too long. Would have been a great 1000 word essay. no need to keep repeating himself for 290 pages.
Helpful Score: 12
Excellent book. I really enjoyed the author's writing, and his research and analysis was fascinating. If you want to understand things about society, whether you're doing it for business or just for knowledge, this is a great book.
Helpful Score: 8
Very quick read, very fascinating concepts and ideas about the way trends are created. Whether you're interested in marketing or just want a clever, thought-provoking read, this is a good one!
Helpful Score: 7
This was a very interesting read. Very well written and easy to follow the ideas of Gladwell throughout the book.
