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Winning the Global Game : A Strategy for Linking People and Profits
Winning the Global Game A Strategy for Linking People and Profits
Author: Jeffrey Rosensweig
In the 21st century global economy, emerging nations will provide almost half of the potential customers for western goods and services, concludes international business expert Jeffrey A. Rosensweig. Drawing on extensive research, Rosensweig contends that firms with truly global strategies will profit from the untapped resources of emerging mark...  more »
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ISBN-13: 9780684849195
ISBN-10: 0684849194
Publication Date: 7/20/1998
Pages: 272
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Publisher: Free Press
Book Type: Hardcover
Other Versions: Paperback
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 reviewed Winning the Global Game : A Strategy for Linking People and Profits on + 17 more book reviews
Today's business is about globalization and Jeff Rosenweig's book is the ticket to bridging the world gap with a roadmap as your resource to success. No business can afford not to play the global game.


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